218 Timeconsciousness in Very Long Life we do not yet know. For example, the feeling of laughter, its funniness, is indissolubly linked to the pattern of expression. Rednesss or sweetness is indissolubly linked to a particular pattern of neural and synaptic activity, which in itself looks similar to other neural activities and in no way discloses the quality of redness or sweetness. Yet these (‘unlearned’) quali- ties of experience remain unchanged throughout a lifetime, and often even until the last moments of life. We do not know what controls logogenesis. The earliest ingenious invention perhaps  is  the  substitution  of  the  feeling  hunger  for  other ways to regulate food intake. That feeling tells us when to eat, what to eat, and how much to eat and urges us to move to find food. What an amazing thing! How would we invent something like this? But perhaps even more ingenious is the sexual feeling. With it the chances of reproduction (say of a mammal) increase from infinitesimal to a viable, even likely number. That feel- ing in its manifestations makes the continuation of the species, and evolution itself, possible. What invented that feeling and placed it in its environment so it could, much of the time, function? Is it itself evolving? Clearly it is genetically programmed. If the sexual organs are generated through morphogenesis, the feeling, conscious and subconscious, is generated by logogenesis. So is the intense feeling of orgasm, different from other feelings. All qualia are created by logogenesis. We do not know yet how that works, and how it will change under timeconsciousness transforma- tion. But a computer or a robot will need it to feel. It does not seem that zeros and ones are a way to obtain its function. How then? We have a terrible way to sweep under the carpet anything we do not understand and pretend it does not exist. It is time to see that the emperor has no clothes. Neither con- sciousness, nor timeconsciousness is possible for a machine until logogenesis is understood. It is no good to say that we